Unlock powerful email marketing skills with the help of Boyuan Zho and discover how to craft effective campaigns, implement highly effective flows and the skills you need to grow your team and scale an agency.
Unlock powerful email marketing skills with Boyuan Zho and learn to craft effective campaigns, implement flows, grow your team, and scale your agency.
With real-life examples and templates focusing on Klayvio, the leading email marketing platform, you’ll discover the techniques to increase customer retention and engagement and maximize sales, driving revenue for your clients using high-ticket niche strategies.
Module 1 - Understanding Email & This Agency Model
Module 2 - How To Structure Your Email Marketing Agency
Module 3 - Klaviyo Walkthrough
Module 1 - Introduction to Flows + 8 core flows for e-commerce brands
Module 2 - The Welcome Flow
Module 3 - Abandoned Product Flow
Module 4 - Abandoned Cart Flow
Module 5 - Abandoned Checkout Flow
Module 6 - Customer Thank You Flow
Module 7 - Review Request Flow
Module 8 - Customer Winback Flow
Module 9 - Understanding Flow KPI’s
Module 1 - The role of Campaigns
Module 2 - All Possible Variations of Campaigns
Module 3 - How to Build a Campaign in Klaviyo
Module 4 - How to Segment Per Campaign
Module 5 - How to Interpret Metrics
Module 1 - Hiring & Managing Team
Module 3 - Reporting and Communication
Module 4 - How to Grow a List
Module 5 - Basics of Deliverability
Module 1 - Coaches and Consultants Selling High Ticket
Module 2 - Low Ticket Subscription Communities
Module 3 - Email Marketing for Local Businesses
Module 4 - Bonus
With an agency responsible for generating more than $30 million in revenue directly from email marketing, Boyuan is regarded as one of the world’s foremost experts in the field with an impressive client base and extensive experience in education and mentoring.
Boyuan offers a results-driven approach to email marketing and specializes in teaching proven methods of driving conversions and increasing engagement, leveraging targeting-friendly platforms such as Klayvio.
